Challenge or tag-style videos are a popular format in which creators issue a challenge or tag to other creators, who then create their own video in response. These challenges can range from silly or lighthearted to more serious or thought-provoking topics, and often provide a way for creators to engage with their audience and collaborate with other creators. Popular challenge or tag-style video creators include The Try Guys, Safiya Nygaard, and Casey Neistat, who have all participated in various challenges and tags throughout their careers on YouTube.
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